To our knowledge, Invigors is the only specialist asset finance services company with dedicated, in-house market research capabilities. We design and manage research projects in the UK, Europe and worldwide.

Effective deployment of strategies or staying ahead of your competitors is impossible without knowing your market. Whether it’s primary research or business intelligence, qualitative insights or quantitative survey findings, we choose the right approach to get the results you need, as quickly and efficiently as possible. As asset finance specialists, we work with your team to ensure research findings are embedded in your business model, giving you competitive advantage.

Our services can form part of a continual feedback loop that is built into your sales and enquiry processes, or can be linked to a specific marketing or sales activity.

Primary Research

• Understanding local market conditions and buyer requirements
• Testing new products, services and marketing communications
• Research to support business case development
• Satisfaction surveys for customers, staff and vendors

Market Analysis and Business Intelligence

• Market sizing and segmentation
• Tracking market share and other key market statistics
• Competitor audits, operational and financial benchmarking
• Planning and forecasting models
• Sales territory analysis and optimisation
• Business performance measurement and management information